Curated Events
13+Events held to date
Pop-ups that turn discovery into loyalty. Every event is obsessively designed to give attendees, brands, and creators exactly what they came for.
Who We Are
About Us
A lifestyle pop-up platform bringing together food, fashion, beauty, jewelry, wellness, and creative brands — from free weekend markets and seasonal bazaars in BGC and San Juan to brand activations, watch parties, and seasonal celebrations, all thoughtfully curated across Metro Manila.
The gap
We started with a simple observation: Metro Manila has incredible brands, passionate creators, and audiences hungry for genuine discovery — but no dedicated space where all three could meet in a meaningful way.
The build
So we built Cabana Club. Not just another market. A platform that obsesses over every detail: the vendor mix, the layout, the theme, and the story each event tells. We say no to more brands than we say yes to, because the curation is the product.
The proof
Since our first pop-up in 2025, we've run 13 events across Metro Manila, partnered with some of the country's most-loved brands, and built a community that keeps coming back — because the experience is worth returning for.
"Commerce, culture, and connection. All in one space."
What we stand for
Three pillars hold the business up. Four values decide how it gets run. Every call we make at Cabana has to clear both.
The pillars
Creator Community
20+Creators per event
We connect influencers with the brands they actually love, not just the ones with the biggest budget. Authentic reach over paid reach.
Brand Partnerships
1Brand per category, per event
Giving sponsors real engagement, not just impressions. We measure success by community response, not clicks.
The values
These are not poster words. Each one costs us something, and each one has a number attached to prove we actually run on it.
Curation over quantity
We say no to more brands than we say yes to. Every vendor on our floor is there because we believe in them.
60%Applications declined
Community first
Revenue is a byproduct of a community that loves what you build. We build the community first.
95%Merchant re-book rate
Radical transparency
We share our numbers, our mistakes, and our plans with our brand partners. No smoke and mirrors.
100%Post-event reports delivered
Obsessive execution
The details are the product. Great events live and die in the margins.
48hrReport turnaround window
